Marketing Built By Love
A Human-Centered Foundation to Delight Your Customers, Increase Your Revenue, and Grow Your Business
- 2023 INDIES Finalist
- Finalist, Business & Economics (Adult Nonfiction)
In "Marketing Built by Love," Daniel Bussius asserts, with compelling support from academic research, neuroscience, psychology, and over a decade of rigorous real-world testing, that there are four indispensable pillars to marketing success—pillars based on one reality of marketing that will never change: your audience is human.